Scott Seddon has joined technology company 10ZiG as its EMEA channel development manager after more than 25 years working in end-user computing.
His new role involves developing relationships with distributors and resellers across Europe, the Middle East and Africa, including markets where 10ZiG is seeking to establish a presence.
Scott began his career in technical roles before moving into partnerships and channel development. He spent 13 years at The Co-operative Bank, progressing from first and second-line support to project delivery analyst.
While at the bank, he worked on the team responsible for building its Citrix infrastructure and introducing thin-client computers across hundreds of UK branches. His involvement covered the project from proof of concept and testing through to deployment.
He subsequently spent another 13 years at ThinPrint, where he moved from consultancy into partnership management. His most recent position there was EUC evangelist and strategic partnerships manager, working with major enterprise accounts.
During his time at ThinPrint, Scott also helped establish a partnership between the business and 10ZiG, giving him an existing connection with his new employer.
In 2022, he was recognised by the E2E EUCDEX.AI professional community with its Chief Printing Officer designation, according to the appointment announcement.
At 10ZiG, Scott will focus on building its distribution network and supporting existing partners. The company develops hardware and software used to manage access to virtual desktops, cloud workspaces and web-based applications.
James Broughton, sales director at 10ZiG, welcomed Scott’s experience across both technical delivery and commercial partnerships.
The appointment brings Scott’s career full circle in one respect: he now joins a business with which he previously helped create a partnership while working for another company.
